(Raise Tobacco Tax…Lower Death and Diseases)
The global tobacco epidemic kills nearly six million people each year, of which more than 600.000 are non-smokers dying from breathing second-hand smoke. Unless we adopt the required measures, the epidemic will kill more than eight million people every year by 2030. More than 80% of these preventable deaths will be among people living in low and middle income countries.
For World No Tobacco Day 2014, WHO and partners call on countries to raise taxes on tobacco.
Internationally Approved Date: 31st May, 2014
Locally Approved Date: 2nd Sha'ban, 1435H
World No Tobacco Day's Theme:
Raise Tobacco Tax…Lower Death and Diseases
Targeted Group:
- Smokers and their families.
- Workers in the health sector, namely, physicians, health experienced staff and social workers.
- Policy-makers and planners.
- Anti-smoking associations and organizations such as the Anti Smoking Charitable Association and the Anti Smoking Program.
- All members of the society.
General Objectives and Messages:
The ultimate goal of World No Tobacco Day is to contribute to protecting present and future generations against the social, environmental and economic scourges of tobacco use and exposure to tobacco smoke.
Specific Goals of the 2014 Campaign Are That:
- Governments increase taxes on tobacco to levels that reduce tobacco consumption;
- Individuals and civil society organizations encourage their governments to increase taxes on tobacco to levels that reduce consumption.
World No Tobacco Day's Key Messages for Governments, Policy-Makers and Civil Society Are to Work for:
- Banning tobacco advertisement, promotion and sponsorship comprehensively.
- Facing the deceptive and misleading nature of tobacco promotion campaigns.
- Preventing the young people from promoting for tobacco.
- Providing evidence that the tobacco industry cannot regulate itself effectively.
- Highlighting the ineffectiveness of the partial ban.
- Following up the Guidelines on the implementation of WHO FCTC Article 13.
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